Salerno cotton beach towel

As if the sea breeze had paused for a moment to become fabric, the Salerno cotton beach towel presents itself as a salty breeze made cloth. This model transports you directly to open coasts, to walks by the water, to days where time melts away between dips and unhurried conversations. Inspired by traditional hammam towels and the coastal lifestyle, it combines a natural Mediterranean aesthetic with a boho chic air and coastal minimalism. Made from 100% cotton, it is breathable, soft, and extremely pleasant to the touch. The dobby weaving technique gives it a subtle and refined texture, creating a delicate relief that can be felt under the fingers, like fine sand slipping through the hands. It absorbs effectively and dries quickly, almost like a sea breeze, preventing excess sand or moisture retention. Perfect for wild beaches, hidden coves, kayaking routes, or van getaways, it also suits picnics, sun loungers, outdoor benches, or as a light blanket at dusk. On contact with the skin, it feels fresh, light, and soft, as if carrying the whisper of the sea. More than a towel, Salerno is a lifestyle gesture: conscious consumption, love for craftsmanship, and a traveling spirit that finds in each use a small escape to the horizon.

For proper care, we recommend washing on a gentle cycle program at a temperature not exceeding 30ºC. Do not dry clean or use bleach or whitening products. We advise against using a tumble dryer and recommend ironing at temperatures not exceeding 110ºC.